Understand your audience, improve efficacy, and drive behavioral change using market and opinion research.
Market Research
Gain valuable insights into your target market, consumer behavior, and industry trends to make data-driven decisions.
Our Expertise
Opinion Research
Understand public sentiment, gauge support for policy initiatives, and predict outcomes with accuracy.
Data Analysis
Mine data for actionable insights with advanced analytics and our communication, data, economics, and public policy experts.
Why Choose Probolsky Research?
Woman and Latina-Owned
Our diversity is our strength. We are multilingual.
30+ Years of Experience
Established in 1992, we bring decades of expertise to your research needs.
Innovative Methodologies
Combining traditional research methods with a relentless pursuit of what’s next.
Our Impact
2,000+
Polls Completed
400+
Focus Groups Conducted
1,000,000+
Voices Heard
“Conducting market and opinion research makes our communications so much more effective. We trust Probolsky Research to help guide our messaging.”
“Probolsky Research is who local government turns to when they want to know what their constituents are thinking.”
Our Services
Quantitative Research
Polls, surveys, and statistical analysis. Consumers, B2B, employees, members, residents, voters.
Qualitative Research
Focus groups, in-depth interviews, community discussion forums, and observational studies.
Mixed-Method Approach
Combines quantitative and qualitative methods for a comprehensive understanding of complex issues.
Our Team
Desiree Probolsky
CEO
Probolsky Research
Adam Probolsky
President
Probolsky Research
Michael McLaughlin
Research Director
Probolsky Research
Shalom Veffer
Technology Director
Probolsky Research
Alyce Basil, PhD
Managing Researcher
Probolsky Research
Josh Emeneger
Senior Research Analyst
Probolsky Research
Marga Bugnot
Research Assistant
Probolsky Research
Rose Regio
Research Assistant
Probolsky Research
Alton Smith
Diversity Officer
Probolsky Research
Elodie Goodman, PhD
Research Quality Officer
Probolsky ResearchRecent News, Insights & Research
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Probolsky Research2024-09-07 23:41:552024-09-07 23:54:23Americans Would Buy a Latte for a Stranger
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Probolsky Research2024-09-05 11:26:152024-09-05 11:26:16Many consumers see electric vehicles as a viable option
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Probolsky Research2024-08-15 22:18:292024-08-15 23:11:10Yes on CA Prop. 34 Shows Signs of PassingWe subscribe to the American Association of Public Opinion Research Code of Professional Ethics and Practices.
